Course Overview

Training is based on the real demand of companies, in line with their new managerial requirements. Future managers must not only have a good foundation in management, but also be able to design a sales, marketing, and human strategy. This program allows you to learn how to manage a set of technical and human resources related to your activity, its performance, and its development. This type of versatile profile is sought after by all sectors of activity and benefits from constant demand.

Management and Business Strategy specialization

The training prepares you for management and corporate strategy functions in the fields of management, management, marketing, the international environment, in various sectors within medium or large organizations. It is aimed at future managers and validates your aptitude for a managerial position in marketing or even in business development. In this context, you will be confronted with the economy of your business and the heart of its operation. Anticipate changes, implement new strategies, manage teams, these will be your future missions.

General Objectives of the Training

Today's operational managers manage and supervise their service/department/pole to ensure the performance and quality of activities while respecting its strategy and policy. To do this, they play the role of interface between their operational teams and general management and all the other operational departments of the group and the support functions (HR, internal control, etc.) Thus, their mission is to translate and transmit the strategic decisions taken by Top Management to control the activity and motivate the teams to optimise work organisation while developing skills.